Amazon Technologies, Inc.

Tarun Jindal

Yongjun Wu

Kyle Alexander Woo

Abhishek Kumar

Sitaraman Ganapathy

Mairo Pedrini

Rakesh Tangirala

Manish Rao

Ron Searl

Methods and apparatus are described for providing media presentations that include content originating from multiple sources. Techniques disclosed include server-side logic for inserting secondary content, such as advertisements, into primary content, such as a VOD presentation. Systems implementing the disclosed techniques can support different viewer device capabilities relating to displaying media presentations that include content from multiple sources.

Manifest data for server-side media fragment insertion

Techniques are described for providing media presentations that include content originating from multiple sources in ways that are effectively transparent to end user devices. Manifest data provided to an end user device include a key encoded in the URL for each of the content fragments. The key encodes one or more interstitial periods of secondary content within the overall presentation of primary content. When a media server receives a content request from the end user device, the media server determines from the key encoded in the URL and the range of content requested whether the request corresponds to the primary content or the secondary content.

Server-side insertion of media fragments

Growing community of inventors

Seattle, CA, United States of America

Tarun Jindal