Microsoft Technology Licensing, LLC

Sowmitra Thallapragada

Guanchao Wang

Pratik Daga

Richard Ramirez

Tobias M Hauth

Paul M Tyma

David Siuwai Lau

Shaunak Chatterjee

Shipeng Yu

Kinjal Basu

Yiping Yuan

Shubhanshu Nagar

Matthew Hsing Hung Walker

Manoj Sivakumar

Varun Bharill

A unified notification platform for offline creation and distribution of notification content from a variety of data sources is described. The notification platform provides data adaptors that are reusable for generating notifications of different types, specifically, for generating notifications of different types that have features that have meaning across different notification types such that these features can be used to generate comparable relevance scores with respect to candidate profiles. The relevance score calculated for a notification with respect to a member profile is used to determine whether the notification is to be presented to the member represented by the member profile.

Content generation and targeting

Technologies for generating notification messages from data provided from different data sources in different data formats are provided. The disclosed techniques include a blender service that receives, from a first source, first data that is in a first data format and generates, based on the first data, a first event that includes content from the first data. The blender service also receives, from a second data source, second data that is in a second data format and generates a second event that includes content from the second data. An event processing system receives the first and second events and causes notifications to be generated based on the first event and the second event. A notification system generates the notification messages and sends the notification messages to the recipient users.

Trigger based notification generation system

A system, apparatus, and method are provided for implementing secondary profiles for members of an online application or service. Each member has a corresponding primary profile populated by the member, and a secondary profile populated with information from data sources other than the member. Each fact or entry in the secondary (or inferred) profile is accompanied by a confidence score reflecting confidence in the source of the fact, confidence that the fact is correctly associated with this member, and/or other factors. A given fact may be obtained or extracted from multiple sources, with each copy or version assigned a separate confidence score. In response to a request to identify members having a particular attribute, in addition to identifying members that have the attribute in their primary profiles, members having the attribute in their secondary profiles may be identified if the corresponding confidence scores are greater than a threshold.

Secondary profiles with confidence scores

Secondary profiles with credibility scores

Growing community of inventors

Fremont, CA, United States of America

Sowmitra Thallapragada