Google Inc.

Shailesh Nalawadi

Hartmut Neven

Hartwig Adam

David Petrou

Matthew Ryan Casey

Matthew John Bridges

Andrew Logan Harp

Andrew Harp

Matthew R Casey

A system and method of identifying objects is provided. In one aspect, the system and method includes a hand-held device with a display, camera and processor. As the camera captures images and displays them on the display, the processor compares the information retrieved in connection with one image with information retrieved in connection with subsequent images. The processor uses the result of such comparison to determine the object that is likely to be of greatest interest to the user. The display simultaneously displays the images the images as they are captured, the location of the object in an image, and information retrieved for the object.

System and method of identifying visual objects

A method and apparatus for enabling semantic association of images with augmentation data is described. The method may include receiving digital image data captured by a mobile device. The method may also include performing image recognition analysis on an object within the digital image data to identify the object. The method may also include querying a semantic associations database based on a determined identify of the object to determine a secondary meaning associated with the object, and transmitting augmentation data to the mobile device that is semantically relevant to the object based on the secondary meaning.

Method and apparatus for semantic association of images with augmentation data

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Morgan Hill, CA, United States of America

Shailesh Nalawadi