The Directv Group, Inc.

Roku, Inc.

United Video Properties, Inc.

Scott A Rosenberg

Matthew Self

Chris E Matichuk

Louqman Ackandy Parampath

Cameron Baharloo

Anthony John Wood

Ilya Asnis

Marvin Carlberg

Rama Murty Kalluri

Douglas Corey Reher

Matthew H Self

Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for providing interactive content to a user. In a non-limiting embodiment, an apparatus, such as a media device, may provide interactive content to a user. The media device may receive content comprising primary and secondary content from a content provider, and then determine whether the secondary content is a candidate for an interactive experience. The media device may also provide the interactive experience to the user when the secondary content is a candidate for the interactive experience. Furthermore, the media device may monitor tracking information of the interactive experience.

Interactive content when the secondary content is server stitched

Disclosed herein are system, apparatus, article of manufacture, method and/or computer program product embodiments, and/or combinations and sub-combinations thereof, for providing recommendations based on non-streaming content on a media device. In a non-limiting embodiment, an apparatus, such as a media device, may provide recommendations of related streaming content based on non-streaming content retrieved from non-streaming sources and retrieving the streaming content from distributed streaming sources. The media device may monitor a transmission and display of non-streaming content and create a fingerprint of the non-streaming content based on the monitoring. And based on the fingerprint, the media device may generate recommendations of related or similar streaming content that can be retrieved and displayed by the media device.

Weave streaming content into a linear viewing experience

A method, system, computer medium, and other embodiments for integrating unrelated web services with stand-alone media-based devices are provided. Users can access and control the media-based device conveniently with a web-browser through various portals on the Internet. In an embodiment directed to a single web session, users program the media-based device by clicking on one or more hyperlinks or hypertexts in the form of advertisements of upcoming broadcasts. The advertisements may be web-hosted or sponsored by web portals.

One click web records

A system and method for placing ads on a client-side video replay system. The described embodiments of the present invention allow a client to make a determination of ad placement priority separately from the function of serving ads to a requesting application. A described dynamic ad placement engine reorders ads when the context of the system is changed to yield a next ad to be placed. Thus, at a later time, when an application sends an ad request, the dynamic ad placement engine can quickly respond with the ad to be placed. The ads also are preferably reordered after an ad is placed. Placement of ads is controlled in the described embodiment by interpreted rules for each ad.

Method and system for dynamic ad placement

Disclosed herein are system, apparatus, article of manufacture, method, and/or computer program product embodiments for controlling display of media content. An embodiment operates by receiving a selection of media content for playback, presenting interstitial media content on a first device prior to playing the media content, transmitting an option to skip the interstitial media content to a second device, receiving a request to skip the interstitial media content from the second device, stopping presentation of the interstitial media content on the first device, and presenting the selected media content on the first device.

Controlling display of media content

A system and method for placing ads on a client-side video replay system during a pause mode.

System for pause ads

The present invention discloses a method and system for types of ad placement opportunities in a digital video stream. The described embodiments of the invention increases ad placement opportunities to a targeted audience by using real-time ad placement during mode changes in a dynamic digital medium such as a digital video recorder. Various embodiments also allow various types of temporal overlapping and composite display techniques for viewing ads and video content.

Advertisements in a television recordation system

Systems and methods for automatically generating advertisements using a media guidance application are provided. In some embodiments, an advertisement database is searched to identify a stored advertisement for display in an advertisement display region of a media guidance application display screen. Upon determining that the advertisement database does not include a suitable stored advertisement, a new advertisement may be generated for display in the advertisement display region.

Systems and methods for automatically generating advertisements using a media guidance application

A system and method for displaying ads on a client-side video replay system during a pause mode. The method may comprise determining that the video replay system should enter a pause mode, obtaining an ad, and displaying the ad on a display of the video replay system during the pause mode. Determining that the system should enter pause mode may include detecting that a user has pressed a pause button located on a remote control or a display screen. The system may comprise a display, a processor, memory, and software applications configured to (i) determine that the system should enter a pause mode, (ii) obtain an ad, and (iii) display the ad on the display.

Growing community of inventors

Somerville, MA, United States of America

Scott A Rosenberg