Sony Corporation

Ryota Makiyama

Fumio Tsuyama

Seiji Kanai

Takeshi Fujita

Yutaka Sato

Kunio Kawaguchi

Tomoaki Watanabe

Hitoshi Endoh

Nariaki Hatta

Yasufumi Fujikawa

Yohsuke Igarashi

Masako Aizawa

Mariko Kobayashi

Mariko Noda

This invention relates to information operation carried out between information processing apparatuses such as computer, etc. mutually connected through network such as internet, etc. More particularly, this invention relates to an information picture utilization system where there is used 'information picture' in which picture information and related information for causing an operator to carry out a predetermined operation on the basis of the picture information are caused to be one handling unit, and a system for allowing notification to server carried out when processing operation based on related information included in information picture is carried out to have lifetime to thereby realize lowering of communications traffic taking place when information pictures are distributed and duplications are increased with time. In more practical sense, this invention relates to a system in which lifetime information is included in information picture itself, a system in which lifetime control is carried out on the basis of history at client, and a system in which lifetime control is carried out at the server side.

Information image use system using information image

The present invention relates to a system having an information image management server, an advertising agency terminal and a client computer connected with one another via a network, in which the information image management server extracted a client computer which meets a client specifying condition on the basis of client specifying condition information from the advertising agency terminal, then a message to carry out update or addition of an information image recorded in a management area of the extracted client computer is transmitted to the extracted client, and the client computer which has received the message carries out update or addition of an information image in accordance with the message.

System and method for selective advertising

Growing community of inventors

Tokyo, Japan

Ryota Makiyama