Microsoft Technology Licensing, LLC

Rui Zhou

Jeffrey B Kay

Oludare Victor Obasanjo

Bhuvan Middha

Weiqing Tu

Pankesh Jhaveri

A computer-implemented technique is described herein for assisting an administrative user in generating negative feature information. The negative feature information, which includes a list of negative features (e.g., negative keywords), defines when queries submitted by end users are expressly disqualified as matching one or more parts of an identified web resource. The technique then automatically assesses the manner in which the negative feature information conflicts with matching between the queries submitted by end users and positive trigger information associated with the web resource, to provide conflict output information. The technique then modifies the negative feature information based on the conflict output information, e.g., by eliminating one or more negative keywords that contribute to conflicts.

Controlling use of negative features in a matching operation

A system for acquiring access to a web-based application includes one or more computer-readable storage media and an application (e.g., a web browser) for accessing and retrieving over a network a plurality of resources. The system also includes a program interface embodied on the one or more computer-readable storage media. The program interface is configured to present a common set of application program interfaces (APIs) that can be used by the application to demonstrate that a user of the application is entitled to access a first resource. The system also includes programming logic configured to determine if the user of the application is authorized to access the first resource. If it is determined that authorization has not been established to access the first resource, the application is directed to communicate with a marketplace to obtain authorization to access the first resource.

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Bellevue, WA, United States of America

Rui Zhou