Google Inc.

Ross Koningstein

Ana Radovanovic

James Schmalzried

Maya Haridasan

Binayak Roy

Valentin Spitkovsky

Alexandre Nobrega Duarte

Diyue Xiao

Walfredo Da Costa Cirne Filho

Eric Alexander Mullen

Noam M Shazeer

Georges R Harik

Eric Hugh Veach

Brian Axe

Michael George Sleator

Paul Heninwolf

Girts Folkmanis

Salar Arta Kamangar

Vikas Sukla

Emmett Andrew Cunningham

Kurt Adelberger

Giles Douglas

Saksiri Tanphaichitr

Michael Schulman

David Kirtland Fork

Stephen R Lawrence

Wolf-Dietrich Weber

Sumit Agarwal

Andrew Fikes

Hsiao-Keng Jerry Chu

Kevin Chen

John Abraham Bauer

Jerry Felker

Mikhail Dikovsky

Amit Agarwall

Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for shaping compute load using virtual capacity. In one aspect, a method includes obtaining a load forecast that indicates forecasted future compute load for a cell, obtaining a power model that models a relationship between power usage and computational usage for the cell, obtaining a carbon intensity forecast that indicates a forecast of carbon intensity for a geographic area where the cell is located, determining a virtual capacity for the cell based on the load forecast, the power model, and the carbon intensity forecast, and providing the virtual capacity for the cell to the cell.

Compute load shaping using virtual capacity and preferential location real time scheduling

A computer-implemented method and system for advertising that performs the steps of delivering an electronic advertisement comprising one or more menu options and a reference to a network location for retrieving specified content associated with each menu option for inclusion in a first electronic document, receiving a selection of one or more menu options from the electronic advertisement and delivering a subsequent accessible document including content from the referenced network location associated with the menu option selected, the subsequent accessible document including the electronic advertisement.

System and method for enabling an advertisement to follow the user to additional web pages

Keyword suggestions that are category-aware (and field-proven) may be used to help advertisers better target the serving of their ads, and may reduce unused ad spot inventory. The advertiser can enter ad information, such as a creative, a landing Webpage, other keywords, etc. for example. A keyword facility may use this entered ad information as seed information to infer one or more categories. It may then request that the advertiser confirm or deny some basic feedback information (e.g., categories, Webpage information, etc.). For example, an advertiser may be provided with candidate categories and may be asked to confirm (e.g., using checkboxes) which of the categories are relevant to their ad. Keywords may be determined using at least the categories. The determined keywords may be provided to the advertiser as suggested keywords, or may automatically populate ad serving constraint information as targeting keywords. The ad server system can run a trial on the determined keywords to qualify or disqualify them as targeting keyword.

Suggesting and/or providing targeting criteria for advertisements

Systems and methods for displaying morphing content items

Features that may be used to represent relevance information (e.g., properties, characteristics, etc.) of an entity, such as a document or concept for example, may be associated with the document by accepting an identifier that identifies a document; obtaining search query information (and/or other serving parameter information) related to the document using the document identifier, determining features using the obtained query information (and/or other serving parameter information), and associating the features determined with the document. Weights of such features may be similarly determined. The weights may be determined using scores. The scores may be a function of one or more of whether the document was selected, a user dwell time on a selected document, whether or not a conversion occurred with respect to the document, etc. The document may be a Web page. The features may be n-grams. The relevance information of the document may be used to target the serving of advertisements with the document.

Associating features with entities, such as categories of web page documents, and/or weighting such features

A device or arrangement may be configured to receive a temperature limit such as an acceptable maximum temperature as well as a tolerance measure such as a number of acceptable events, the events causing the temperature to be outside of the temperature limit. An air comfort device may be operated based on the received temperature limit and the tolerance measure. A potential cost value may be provided based on a temperature limit and tolerance measure. A temperature limit and tolerance measure may be calculated based on a target cost value such that the arrangement may modify a temperature limit and/or tolerance measure to achieve the target cost value.

Soliciting user input for thermostat control

Methods, systems, and apparatus, including computer programs encoded on computer storage media, for electrical load management. One of the systems includes a first electrical grid, one or more power sources coupled to the first electrical grid, a second electrical grid coupled to the first electrical grid by a power conversion system, one or more loads coupled to the second electrical grid, and one or more load control systems coupled to the one or more loads. A grid control system is configured to receive source information from the first electrical grid and send load instructions to the load control systems based on the source information.

Electrical load management

The disclosed subject matter may provide a system and methods for commissioning a device or appliance into a network. A processor may detect the insertion of a removable device into a data receptacle of a first device. The first device may be an appliance or a network controller. Information may be retrieved from or delivered to the removable device. The information may be information specific to the appliance, such as model number, or may be information related to the network controller. For example, information delivered from the network controller to the removable device may include a network address assignment and network protocol to be used by an appliance when the appliance communicates with the network. The removable device may be removed from the first device and inserted into a data receptacle of a second device.

Device commissioning

A system determines a first rank associated with a document and determines a second rank associated with the document, where the second rank is different from the first rank. The system also changes, during a transition period that occurs during a transition from the first rank to the second rank, a transition rank associated with the document based on a rank transition function that varies the transition rank over time without any change in ranking factors associated with the document.

Changing a rank of a document by applying a rank transition function

The usefulness, and consequently the performance, of advertisements are improved by allowing advertisers to better target their ads to a responsive audience. For example, end user local time information may be used in a relevancy determination of an ad. As another example, end user local time information may be used in an attribute (e.g., position) arbitration. Such end user local time information may be associated with price information, such as a maximum price bid. Such end user local time information may be associated with ad performance information. Ad performance information may be tracked on the basis of end user local time information. The content of an ad creative, and/or of a landing page may be selected and/or modified using end user local time information.

Determining and/or using end user local time information in an ad system

Growing community of inventors

Menlo Park, CA, United States of America

Ross Koningstein