Ncr Corporation

Ronald Chiwai Leung

Yehoshua Zvi Licht

David Allen Turner

Pragya Tripathi

Cross-channel and cross-source data are aggregated into an aggregated data store. Custom segmentation is generated from the aggregated data. A campaign is monitored for the custom segmentation with successes and failures provided as dynamic feedback to a machine learning process that dynamically adjusts the segmentation and the campaign for optimal performance. In an embodiment, a final recommendation is provided identifying a final optimal segmentation and campaign.

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Sunnyvale, CA, United States of America

Ronald Chiwai Leung