Here Global B.v.

Ron Livne

Silviu Zilberman

An approach is disclosed for visually identifying and/or pairing ride providers and passengers. The approach involves, for example, receiving location data indicating that a driver vehicle is within a proximity threshold of a passenger pickup location. The approach also involves initiating an activation of a camera of a passenger device to present live imagery on the passenger device. The approach further involves processing sensor data collected from one or more sensors of the passenger device to determine a rotation vector indicating a pointing direction of the passenger device. The approach also involves determining a new direction to point the passenger device to capture the driver vehicle in a field of view of the camera based on the rotation vector and the location data. The approach further involves providing output data for presenting a representation of the new direction in a user interface of the passenger device.

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Netanya, Israel

Ron Livne