International Business Machines Corporation

Robert N Redmond

Florian Pinel

Donna Karen Byron

Edward Eugene Seabolt

William S Spann, Iii

Carmine M DiMascio

Brian Hull

Domenic A Venuto

Will Spann

A method includes determining, by a controller, characteristics of a hosting digital composition, wherein the digital composition hosts a digital advertisement. The method also includes dynamically modifying at least one characteristic of the digital advertisement based at least on the determined characteristics of the hosting digital composition to create a modified digital advertisement. The modifying the at least one characteristic of the digital advertisement configures the digital advertisement to be visually and/or semantically integrated within the hosting digital composition. The method also includes displaying the modified digital advertisement within the hosting digital composition.

Visually and/or semantically integrating a digital advertisement within a digital composition

Aspects of the invention include receiving, at a processing system, weather data that is associated with a target consumer. Content of a digital advertisement for a vendor is selected based at least in part on the weather data that is associated with the target consumer, and information about an item or a service provided by the vendor. The digital advertisement, including the content, is transmitted for presentation to the target consumer via a user interface. A response to the digital advertisement is received from the target consumer. The content of the digital advertisement is modified based at least in part on the response to the digital advertisement from the target consumer. The digital advertisement, including the modified content, is transmitted for presentation to the target consumer via the user interface.

Cognitive advertising triggered by weather data

A computer-implemented method for supporting combinations of intents in a conversation service. In one embodiment, the computer-implemented method provides a conversation service using a set of conversation trees. Each conversation tree within the set of conversation trees comprises a list of intents that define how to answer to a certain type of user input. The computer-implemented method creates an intent graph using the list of intents of each conversation tree within the set of conversation trees. The computer-implemented method adds composite intents to the set of conversation trees using the intent graph to generate a set of updated conversation trees. The computer-implemented method configures the conversation service to use the set of updated conversation trees that comprises composite intents for supporting combinations of intents.

Supporting combinations of intents in a conversation

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Smyrna, GA, United States of America

Robert N Redmond