Microsoft Technology Licensing, LLC

Preethi Ramarathinam

Ashvin Mathew

Rajagopalan Badri Narayanan

Dipanjan Ghosh

Information from a business application system, such as an ERP system, may be published to a business application user-generated web page for display to an end user and for collecting information from an end user to make available for download into the business application system. The user-generated web page may be defined as a web-based visual representation of a structured data solution, which may define data, data presentation, and data binding metadata for enabling a solution scenario, such as vendor enrollment, sourcing, time entry, job listings, vendor-managed inventory, sales lead capture, purchase order/invoicing, service contract renewal, and customer support requests, and the like. Business application users may be enabled to connect with potential and existing customers, partners, and vendors from within the business application system via the web-based visual representation, and additionally, may capture interactions directly into the business application system without IT dependency.

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Preethi Ramarathinam