Ncr Corporation

Ncr Corportation

Pragya Tripathi

Yehoshua Zvi Licht

Eric Wang

David Allen Turner

Isamu Leonard Yamamoto

Daniel Weis

Ronald Chiwai Leung

Devices and methods for client application user experience tracking may include generating a user experience score based on tracked operation and user inputs to the client application. The user experience score is transmitted to an experience tracking service (e.g., remote computer server, locally executed application).

Client application user experience tracking

Cross-channel and cross-source data are aggregated into an aggregated data store. Custom segmentation is generated from the aggregated data. A campaign is monitored for the custom segmentation with successes and failures provided as dynamic feedback to a machine learning process that dynamically adjusts the segmentation and the campaign for optimal performance. In an embodiment, a final recommendation is provided identifying a final optimal segmentation and campaign.

Cross-channel recommendation processing

Growing community of inventors

Santa Clara, CA, United States of America

Pragya Tripathi