Bloomreach Inc.

Pradeep Muthukrishnan

Ashutosh Garg

Rahul Bhandari

Wai Hung Wong

Nishant Deshpande

Vaibhav Avinash Chidrewar

Charlie Luo

Anand Raghuraman

Rong Pan

Hai Dang

Niran Kundapur

Suchitra Amalapurapu

Jasvinder Singh

Rahul Bhandri

Techniques for providing insights for web service providers are disclosed. In some embodiments, a system, process, and/or computer program product for providing insights for web service providers includes monitoring user activities on a web site; generating a dashboard for displaying a summary of the monitored user activities on the web site; and generating a recommendation for improving performance of the web site for display on the dashboard. For example, the recommendation can be for improving performance of search results on the web site and/or for improving content navigation on the web site.

Insights for web service providers

Techniques for providing control selection and analysis of Search Engine Optimization (SEO) activities for web sites for web service providers are disclosed. In some embodiments, a system, process, and/or computer program product for providing control selection and analysis of SEO activities for web sites includes selecting a first plurality of web pages associated with a web site for use in a control group of web pages for an experiment; selecting a second plurality of web pages associated with the web site for use in a test group of web pages for the experiment; canonicalizing the control group of web pages and the test group of web pages; and performing the experiment to determine a performance of the test group of web pages relative to the control group of web pages. For example, the test group of web pages can be configured with an SEO content improvement activity.

Control selection and analysis of search engine optimization activities for web sites

Techniques for cross platform user joining are disclosed. In some embodiments, cross platform user joining includes associating a first user identification (UID) and a second UID with one or more Internet Protocol addresses (IPs); associating the first UID and the second UID with one or more monitored behaviors; and joining the first UID and the second UID based on the one or more IPs and the one or more monitored behaviors.

Cross platform user joining

Growing community of inventors

Mountain View, CA, United States of America

Pradeep Muthukrishnan