Normark Innovations, Inc.

Normark Corporation

Philippe Guigo

Stephen Elliott Gibson

Andrew Jones

A fishing lure having stabilizing wing-like fins along each side of the lure body is generally described. Stabilizing wing-like fins allow the lure to be trolled or retrieved under the water surface while remaining upright and swimming in a life-like motion. The stabilizing wings define a top surface and a bottom surface. The top surface is substantially perpendicular to the lure body. The bottom surface twists along an arcuate line from a plane that begins acute to the side surface of the lure body to a plane that is substantially perpendicular to the side section of the lure body. The lure can also include a diving element towards the head section of the lure. The diving element can be a weight located within the head section of the lure.

Fishing lure having stabilizing wings along each side of the lure body

A fishing lure is generally provided that incorporates a hook stabilizing device that substantially holds the hook in place and hinder the hook from rotating while the lure is being fished. The hook stabilizing device is configured to accept the connection a fishing line to a hook, such as a crimp connection to an eyelet of a hook. Free rotation of the hook may be allowed after a fish is hooked when the connection of the line to the hook is removed from the hook stabilizing device while fighting the hooked fish.

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Hong Kong, China

Philippe Guigo