Microsoft Technology Licensing, LLC

Peter B Rusev

Yang Zhou

Vinodh Jayaram

Samir Mavji Shah

Bradley Scott Mauney

Lili Wu

Manas S Khadilkar

Haifeng Ji

Muhammad Aatif Awan

Erica M Lockheimer

Systems and methods for providing behavior feedback to members of a social network service are described. In some example embodiments, the systems and methods access information associated with positive feedback events for a member of a social network service, identify activities associated with the positive feedback events that were performed by the member of the social network service, and perform an action based on the identified one or more activities performed by the member of the social network service. For example, the systems and methods may display and/or update a dashboard that tracks and provides information associated with a member's status and interactions inside and outside of the social network service, may provide recommendations to other members that identify activities determined to generate positive feedback events for the members, and so on.

Performing actions associated with positive feedback events

When a user of a social network accepts an invitation message to connect with another user of the social network, a system may use a history of user activity to determine where the user is subsequently directed within the social-network website. In particular, based on the history of user activity associated with an in-network page with recommendations for possible connections for the user within the network of users, the system may determine whether or not there have been too many impressions of the in-network page. If not, the system may present the in-network page with a recommendation for a possible in-network connection for the user within the network of users. Then, if the system receives a user selection of the possible in-network connection, the system may provide an invitation message inviting the possible in-network connection to connect with the user by activating a link in the invitation message.

User-specific and user-activity-based routing within a website

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San Mateo, CA, United States of America

Peter B Rusev