Verizon Patent and Licensing Inc.

Aol Inc.

Mapquest, Inc.

Oath Inc.

Verizon Media Inc.

Patrick McDevitt

Bryce Barrand

Joseph Hughes

Joseph Barbara

Jon Szymanski

Joseph D Hughes, Jr

G Duane Gearhart

John Patrick O'Dwyer

Systems and methods are provided for determining in real-time geographic areas having a threshold level of content consumption and deploying dynamic geo-fences to contain these geographic areas. These dynamic geo-fences provide a means for timing message notifications in order to optimize the chances of delivering targeted content to a mobile device user based on the current geographic location of the user's device relative to a threshold level of content consumption area. As mobile device users may be more likely to launch a client application in a place where other users are currently consuming content, a general message notification sent to the user's device located in a dynamic geo-fence created based on real-time content consumption, may increase the likelihood that the user will launch the client application and thereby, allow targeted content to be delivered to the user's mobile device.

Systems and methods for deploying dynamic geofences based on content consumption levels in a geographic location

Systems and methods are provided for timing message notifications to be provided to mobile device users based on their geographic locations with respect to geographic areas associated with a threshold level of content consumption. The timing of message notifications may be controlled in order to optimize the chances of delivering targeted content to a mobile device user based on the current geographic location of the user's device relative to a threshold level of content consumption area. As mobile device users may be more likely to launch a client application in a place where other users are currently consuming content, a general message notification sent to the user's device located in a geographic area associated with a threshold level of content consumption, may increase the likelihood that the user will launch the client application and thereby, allow targeted content to be delivered to the user's mobile device.

Systems and methods for optimizing message notification timing based on electronic content consumption associated with a geographic location

Systems and methods are provided for determining release weights for geographic locations and specific times for selected users, and optimizing the timing of message notifications for a mobile device based on those release weights. The release weights may be determined based 1) generalized factors, 2) factors individualized for a particular mobile device user, and/or 3) real-time factors. These release weights are calculated to represent a user's likeliness to launch a client application from a message notification at a given time and geographic location.

Systems and methods for optimizing and refining message notification timing

Systems and methods are provided for enabling access to digital content based on geographic locations visited by mobile device users. One method includes receiving a promotion associated with premium digital content, access information, and one or more locations in which the premium digital content is accessible. The premium digital content includes restricted access content and the premium digital content is associated with open access content, determining one or more geo-fences based on the one or more locations, transmitting at least part of the promotion to one or more mobile devices, receiving a geographic location of the one or more mobile devices, determining whether the geographic location of the one or more mobile devices is within at least one of the one or more geo-fences, and transmitting, when the geographic location of the one or more mobile devices is determined to be within the one or more geo-fences, access information for the premium digital content to the one or more mobile devices within the one or more geo-fences.

Systems and methods for enabling access to digital content based on geographic locations visited by mobile device users

Systems and methods are provided for increasing sales profits by dynamically determining a promotion associated with a coupon. The promotion may be determined and delivered to a mobile device once the mobile device is in a geographic location associated with the coupon. By allowing advertisers to change or decide promotions in real-time, demand may be smoothed and profits may be maximized. When the mobile device is in the location associated with the coupons, advertisers can use a variety of factors including location, time of day, current sales or redemption data, or information known about the mobile device to set or adjust an ideal promotion for the current situation.

Systems and methods for dynamically determining promotions associated with digital coupons

Systems and methods are disclosed for electronic distribution of electronic content. The method includes retrieving data indicating transmission of electronic content to a plurality of electronic devices within a geographical zone extending between an inner boundary extending around a target location and an outer boundary extending around the target location; receiving data indicating presence of one of the plurality of electronic devices in a target geographical zone, the target geographical zone being located within the inner boundary; determining a time difference between transmission of the electronic content to the one of the plurality of electronic devices and the one of the plurality of electronic devices' presence in the target geographical zone; and determining an electronic device conversion occurred when the time difference is less than a threshold period of time associated with the electronic content.

Methods and systems for evaluating the display of electronic content to individuals in geographic zone having inner boundary

Systems and methods are provided for location-based advertisements. In accordance with one exemplary implementation, a method is provided for providing advertisements to a user of a navigation system. The method may include identifying high-value intersections in a map. The method may also include identifying, based on the high-value intersections, a set of landmark locations and associating the landmark locations with the high-value intersections in a database. The method may also include detecting at least one of the high-value intersections in a route requested by the user. The method may also include presenting, on a device of the user, an advertisement associated with at least one landmark location while presenting maneuver information for the at least one high-value intersection.

Systems and methods for location-based advertising

Systems and methods for deploying dynamic geo-fences based on content consumption levels in a geographic location

Systems and methods are disclosed for electronic distribution of electronic content. The method may include receiving, from an advertiser or content provider, a request to transmit electronic content to a plurality of electronic devices of a desired subset of individuals. The electronic content may relate to a target location affiliated with the advertiser or content provider. The method also may include retrieving population density data for the target location and surrounding area, and correlating the subset of individuals with the population density. In addition, the method also may identifying a geographical zone extending from the target location to a perimeter location. The zone may have a size based on the population density correlated with the subset of individuals. The method may further include receiving an indication that the electronic device of a user has entered the geographical zone, and transmitting electronic content to the electronic device of the user.

Methods and systems for delivering electronic content to users in population based geographic zones

Systems and methods are provided for controlling the authentication or authorization of a mobile device user for enabling access to the resources or functionality associated with an application or service executable at the user's mobile device. The user or user's mobile device may be automatically authenticated or authorized to access application or system resources at the device when the current geographic location of the user's mobile device is determined to be within a preauthorized zone, e.g., based on a predetermined geo-fence corresponding to the preauthorized zone. A security level or amount of authorization credentials required to authorize a user for data access may be varied according any of a plurality of security levels, when the current or last known geographic location of the user's mobile device is determined to be outside the preauthorized zone.

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Hanover, NH, United States of America

Patrick McDevitt