Google Inc.

Panchapagesan Krishnamurthy

Lucian Florin Cionca

Amogh Sanjay Asgekar

Harish Chandran

Aspects of the subject technology relate to mixing an aggregated content data structure into a content stream. A first plurality of aggregated content data structures is be received, each comprising a group of content items for display in a content stream of a user and being associated with a respective score. A first aggregated content data structure may be selected from among the first plurality of aggregated content data structures based on the scores and predetermined type target percentages associated with the user. The first aggregated content data structure may be mixed into a content stream associated with a user, and the content stream provided for display.

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Foster City, CA, United States of America

Panchapagesan Krishnamurthy