Affectiva, Inc.

Nicholas Langeveld

Rana El Kaliouby

Seyedmohammad Mavadati

Daniel J McDuff

Techniques for performing viewing verification using a plurality of classifiers are disclosed. Images of an individual may be obtained concurrently with an electronic display presenting one or more images. Image classifiers for facial and head pose analysis may be obtained. The images of the individual may be analyzed to identify a face of the individual in one of the plurality of images. A viewing verification metric may be calculated using the image classifiers and a verified viewing duration of the screen images by the individual may be calculated based on the plurality of images and the analyzing. Viewing verification can involve determining whether the individual is in front of the screen, facing the screen, and gazing at the screen. A viewing verification metric can be generated in order to determine a level of interest of the individual in particular media and images.

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Darien, CT, United States of America

Nicholas Langeveld