Nds Corporation

Cisco Technology, Inc.

Nicholas Ashton Hall

James Geoffrey Walker

Ian R Shelton

Michael B Costello

Neil Cormican

Nicholas Thexton

Rahul Chakkara

Kevin A Murray

Avraham A Poupko

Ronnie Dan

Stuart P Ashby

Ronnie Israel Dan

Stephen Tallamy

A method implementable on a computing device for generating interstitial material for video content includes generating at least one instantiated script by inserting metadata related to the video content into at least one script template, scoring the instantiated scripts according to a predefined set of weights associated with a profile for a viewing audience to produce scored scripts, and selecting from said scored scripts according to at least said scoring for rendering as said interstitial material. Related apparatus and methods are also described.

Method and system for automatically generating interstitial material related to video content

An interactive method includes receiving background video including a multiplicity of video frames, at least one of the multiplicity of video frames include a plurality of sub-pictures, each of the plurality of sub-pictures representing an alternative background (), and switching between a first sub-picture of the plurality of sub-pictures and a second sub-picture of the plurality of sub-pictures ().

Apparatus and methods for handling interactive applications in broadcast networks

A system for displaying electronic program guide information about a plurality of video items on a screen, the system including a display module to display a plurality of pages layering into the screen, each of the pages including a plurality of graphical panels associated with the video items, and a user input module to receive a user input to turn at least one of the pages such that the at least one page is peeled away from other ones of the pages in order to bring the graphical panels of the at least one page in or out of view, wherein the display module is operative to show the turning of the at least one page bringing the at least one page in or out of view. Related apparatus and methods are also described.

Advanced digital TV system

An interactive method includes receiving, at a display device, background video including a multiplicity of video frames, at least one of the multiplicity of video frames including a plurality of sub-pictures, each of the plurality of sub-pictures representing an alternative background, and switching, at the display device, between a first sub-picture of the plurality of sub-pictures and a second sub-picture of the plurality of sub-pictures. Related apparatus and methods are also disclosed.

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Walton-on-Thames, United Kingdom

Nicholas Ashton Hall