Yahoo Ad Tech LLC

Narayana Babu Maddhuri

Wendell Craig Baker

Johannes Van Staden

One or more computing devices, systems, and/or methods are provided. A first plurality of sets of device information associated with a plurality of devices may be received and/or identified. The plurality of devices may be grouped into a plurality of groups based upon the first plurality of sets of device information. A plurality of group profiles associated with the plurality of groups may be generated. A first group profile of the plurality of group profiles may be associated with a first group of the plurality of groups. The first group profile may be generated based upon sets of device information, of the first plurality of sets of device information, associated with the first group. A request for content associated with a first device belonging to the first group may be received. A first content item may be selected for presentation via the first device based upon the first group profile.

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Fremont, CA, United States of America

Narayana Babu Maddhuri