Microsoft Technology Licensing, LLC

Michelle M Aleong

Bhupinder Singh Sethi

Paul A Elliott

Eric J Zappa

Oludare Victor Obasanjo

Omar H Shahine

Jeffrey Craig Kunins

Techniques are described to establish one-way public relationships. In an implementation, a service manager module is usable to configure a webpage for output to a client over a network to provide to a user of the client an indication of others users that are part of a social network of the user and have establishes one-way public relationships, respectively, with another user corresponding to an object of a social networking service available from a service provider. In addition, a relation module is configured to establish a one-way public relationship between the user of the client and the other user corresponding to the object without establishing a mutual friend relationship between the user and the other user. In an implementation, the one-way public relationship is established in response to user selection of a control that is presented on the webpage that is output at the client in conjunction with the object.

One-way public relationships

Information aggregation techniques are described. In an implementation, a communication is received that includes an indication of a source of information associated with a non-member of the social network. Information associated with the non-member is aggregated from the source. The aggregation may be performed in response to receipt of a selection by a member of the social network service to interact with the information from the source. The aggregated information may then be presented to a member in conjunction with webpages output for interaction with the social network.

Information aggregation service

Techniques are described to establish one-way public relationships. In an implementation, a control is exposed that is operable to become a fan of an object within a social networking page. Responsive to operation of the control, data may be stored to establish a one-way public relationship between a user and the selected object. By establishing a one-way public relationship rather than a mutual friend relationship, the object and/or a corresponding owner of the object is not included in the user's social network and is not provided access to the user's profile, status, or other personal information. The one-way public relationship may be employed by a service provider to serve content related to the object to the user. The one-way public relationships may also be employed by the service provider to push status updates regarding the object to 'fans' of the object.

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Seattle, WA, United States of America

Michelle M Aleong