Nike, Inc.

Google Inc.

Michael Theodor Hoffman

Jason Nims

Kwamina Crankson

Kristen Laina White

Michael Levi Orenstein

Tomislav Lakovic

Matt Capozzi

Aaron B Weast

Miles W Brown

Jordan M Rice

James Molyneux

Jamian Russell Cobbett

Christopher Alan Robinette

Richard J Engelberg

Hector Moll-Carrillo

Matthew Capozzi

Michael L Oreinstein

Athletic performance monitoring and tracking may provide multiple ways in which to track athletic movement and activity. Workouts may also be tagged with various parameters including mood, weather, terrain, athletic equipment, friends used and the like. Workout information may be shared to social messaging and networking outlets. Workout information shared may include map information including images of maps, interactive maps, links to maps, route information and the like and/or combinations thereof. Additionally or alternatively, an application may be configured to execute within a context of a social networking system to facilitate athletic activity data transfer and generation of workout entries in the social networking site.

Monitoring fitness using a mobile device

Tracking and monitoring athletic activity offers individuals with additional motivation to continue such behavior. An individual may track his or her athletic activity by completing goals. These goals may be represented by real-world objects such as food items, landmarks, buildings, statues, other physical structures, toys and the like. Each object may correspond to an athletic activity goal and require an amount of athletic activity to complete the goal. For example, a donut goal object may correspond to an athletic activity goal of burning 350 calories. The user may progress from goal object to goal object. Goal objects may increase in difficulty (e.g., amount of athletic activity required) and might only be available for selection upon completing an immediately previous goal object, a number of goal objects, an amount of athletic activity and the like.

Monitoring and tracking athletic activity

User activity including both athletic activity (e.g., running, walking, etc.) and non-athletic activity (shopping, reading articles, etc.) may be monitored and tracked by an athletic monitoring and tracking device and service. The user activity may be used to award a user with an amount of virtual currency to encourage the user to continue various activities. In one example, users may use the virtual currency to purchase or otherwise acquire various products, services, discounts and the like. A user may track an amount currency earned and/or needed relative to an amount required to acquire a desired product or service. Additionally or alternatively, a visual appearance of a user device (e.g., a watch or athletic activity band) may change based on the user's activity level, an amount of virtual currency earned and the like.

Athletic activity user experience and environment

User interfaces such as web pages may be customized in terms of appearance and content based on user interests. For example, information items may be arranged such that items corresponding to strong user interests are displayed in more visually identifiable locations while items corresponding to weaker user interests are displayed in less visually valuable positions. The size of and space allocated to the information items may also be customized based on the relative strengths of the corresponding interests. For example, information associated with a strong user interest may be allotted 50% of the user interface. Other visual characteristics of the user interface and the information items such as font size/style, color, transparency and the like may also be customized to reflect the importance or strength of corresponding user interfaces.

Intelligent display of information in a user interface

Athletic performance monitoring systems include GPS data to enhance various features of the workout as well as the post-workout data analysis. Such features include using output from multiple sensors to determine the most accurate data available for providing distance measurements for individual segments of a route. The most accurate data for each route segment, from whatever source, then is used to provide the overall route distance and as the basis for making other calculations, such as pace, calorie burn, etc. Another feature relates to the ability to both input and output geographically tagged messages while moving along a route during an athletic performance.

GPS features and functionality in an athletic watch system

Growing community of inventors

Portland, OR, United States of America

Michael Theodor Hoffman