Microsoft Technology Licensing, LLC

Michael Patrick Hart

Stuart Ozer

Wei Wei Ada Cho

Carolyn Khanh Chau

David Michael Miller

Kenneth Fern

Peter Sewall Ford

Walter VonKoch

Scott D Sanders

Markham MacLin

Jonathan Wilkins

Norman N Ng

A system, including a planning module, a control module and a receiver module, configured to schedule display of one or more advertising impressions of available advertising inventory. The planning module enables scheduling a requested quantity of advertising impressions in accordance with target criteria. Further, the planning module enables selecting an advertising impression goal for advertisement, assigning an advertising type and defining a weight for the advertisements. The control module receives the schedule, the advertising type and the defined weights and generates one or more metadata files that contain target criteria, advertising type and weights for the advertisements. The one or more metadata files, with the advertisements, are delivered to the receiver module that is configured to define a display frequency for the advertisements based upon one or more of the metadata files. The receiver module selectively displays advertisement content associated with the advertisements to achieve the advertising impression goal.

Methods and systems for selectively displaying advertisements

A robust device messaging framework is disclosed that enables a user to send commands to a device. A provisioning service is used to provision unique device identities and maps user web identities to device identities. The provisioning service also limits device per day provisioning attempts to limit denial of service attacks. A command service allows remote users to issue commands to a device, synchronize outgoing commands with incoming results, receive accurate feedback about whether a command was received, and maintain state information about the device. A device layer encrypts and stores device identities, authenticates itself with the command service, establishes a high-availability Internet connection to receive alerts that a command has issued, and reports results to the server-based command service.

Remote command framework for devices

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San Francisco, CA, United States of America

Michael Patrick Hart