Microsoft Technology Licensing, LLC

Michael J Willard

Dheeraj Kumar Jain

Gleb Mazurovsky

Richa Gupta

Sourav Roy

Daniel J Remesch

Allen L Wagner

Uma M Nelluri

Chandrashekhar Chaudhari

Satish Kumar Gandham

Brian J Shook

Arvind Kumawat

Systems and methods receive an asset identification and one or more criterion to at least one of a locale, a market, a target, or an experiment and process a graph having a plurality of sub-graphs to define an asset having one or more desired variants. The asset is then published having the one or more desired variants. Multiple entities are represented as a single entity, which can be used for localization of the asset (e.g., image, video, custom data) or pages. By associating one entity (e.g., an image) across all variations of the entity, the needed storage space for the plurality of assets (e.g., images or videos) is reduced.

Identity represented assets in a content management system

Growing community of inventors

Snohomish, WA, United States of America

Michael J Willard