Facebook, Inc.

Michael David Adkins

Seth Garrett Steinberg Rosenberg

Techniques to promote filtered messages based on historical reply rate are described. In one embodiment, an apparatus may comprise a messaging interface component operative to receive an incoming message; and transmit the incoming message to a configured delivery mailbox on a client device; and a destination mailbox configuration component operative to determine one or more connection categories between the sender account and the recipient account; determine a predicted reply rate for the incoming message based on the one or more connection categories, a recipient reply history for the recipient account, and a sender reply history for the sender account; configure the delivery mailbox for the incoming message based on the predicted reply rate; identify a most-prominent connection category of the one or more connection categories; and configure the incoming message with a banner message indicating the most-prominent connection category. Other embodiments are described and claimed.

Techniques to promote filtered messages based on historical reply rate

Systems, methods, and non-transitory computer-readable media can receive a request to send a message from a sender to a recipient. It can be determined that the sender and the recipient have at least a specified number of degrees of separation within a social network. The systems, methods, and non-transitory computer readable media can acquire social data about at least one of a set of groups joined by the sender and the recipient, a set of events attended by the sender and the recipient, a set of locations visited by the sender and the recipient, or a set of common interests shared by the sender and the recipient. It can be determined whether to deliver the message to a primary inbox of the recipient based on the social data.

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Sunnyvale, CA, United States of America

Michael David Adkins