Catalina Marketing Corporation

Other

Michael D Grimes

Satish Gopalakrishnan

Matthew Volpi

Jesse Brouhard

A media targeting system may be configured to coordinate media and manage media conflicts in its delivery to consumers. The media targeting system may in near real-time arbitrate between all offers assigned to a particular consumer or available to the consumer via one or more channels to ensure that a consumer only receives non-conflicting offers during particular time periods. The media targeting system may translate offers into a real-time, in-store loyalty environment including consumer real-time behavior assignment into traits in order to make a real-time offer assignment based on the traits.

System and method of a media delivery services platform for targeting consumers in real time

This invention relates to a system including a scale that weighs an item placed on the scale and encodes the weight and/or other item information into a machine readable code. The system may include a display that is coupled to the scale and displays the machine readable code. The scale may encode the item in Quick Response (QR) code format, Universal Product Code (UPC) format, and/or other computer-readable format. A mobile device may take a picture of or otherwise scan the machine readable code to determine the weight and/or other information encoded therein. The system may include a wireless transmitter that wirelessly transmits the weight. The mobile device may include a wireless receiver that wirelessly receives the weight transmitted from the scale. The mobile device may execute a self-scan application that uses the de-encoded or otherwise obtained weight for pricing the item based on the weight or other purposes.

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Brookline, MA, United States of America

Michael D Grimes