Arkose Labs Holdings, Inc.

Swipe Ads Holdings Pty. Ltd.

Matthew Michael Ford

Kevin John Gosschalk

A method, system and computing device for incorporating marketing into a user authentication enables valuable marketing information to be received from or provided to users, in an authentication context where the users are likely to be attentive and focused. Thus, marketing information is likely to be thoroughly reviewed by the users, easily recalled by the users at a later time, and user profile data collected from the users is likely to be accurate. The method includes presenting an authentication challenge to a user of a computing device, the authentication challenge including a number of challenge elements; receiving a response to the authentication challenge from the user; and presenting a non-authentication marketing activity to the user, the non-authentication marketing activity including a number of activity elements, and where the activity elements correspond with the challenge elements.

Method and system for incorporating marketing in user authentication

A method of securing a computer resource against unauthorized access by authenticating user devices attempting to access the computer resource comprises determining a three-dimensional (3D) model of a virtual scene, wherein elements of the virtual scene are selected consistent with human expectations, generating a data record for the 3D model, wherein the data record includes references to pre-determined set of human expectations about the virtual scene, generating a two-dimensional (2D) image of the virtual scene, sending a challenge data structure to a user device, wherein the challenge data structure includes the 2D image, obtaining a user response representing a user-provided set of expectations about the virtual scene, determining whether the user-provided set of expectations is consistent with the pre-determined set of human expectations, and providing access to the computer resource for the user device based on whether the set of expectations is consistent with the pre-determined set of human expectations.

Computer challenge system for presenting images to users corresponding to correct or incorrect real-world properties to limit access of computer resources to intended human users

A method enables website providers to prohibit non-human users, such as programmed agents, from viewing their websites. According to a method for user authentication according to an embodiment, an authentication challenge is generated by a computing device, the authentication challenge including a number of challenge elements. The authentication challenge is presented to a user of a computing device and the user responds to the authentication challenge by selecting one or more challenge elements in accordance with an instruction provided to the user on how to complete the authentication challenge. The user is then notified whether they have successfully chosen the correct challenge element/s.

Method and system for distinguishing human users from automated agents in a computing environment

A method, system and computing device for incorporating marketing into a user authentication enables valuable marketing information to be received from or provided to users, in an authentication context where the users are likely to be attentive and focused. Thus marketing information is likely to be thoroughly reviewed by the users, easily recalled by the users at a later time, and user profile data collected from the users is likely to be accurate. The method includes presenting an authentication challenge to a user of a computing device, the authentication challenge including a number of challenge elements; receiving a response to the authentication challenge from the user; and presenting a non-authentication marketing activity to the user, the non-authentication marketing activity including a number of activity elements, and where the activity elements correspond with the challenge elements.

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Queensland, Australia

Matthew Michael Ford