Salesforce Com, Inc.

Matthew John Fleckenstein

Andrew Layman

Tatyana Mamut

Eric Hauser

Adam Bosworth

Arthur Ping-Tak Che

Tiffany Joy Chin

Amy Kar Sin Poon

The technology disclosed offers a declarative framework that implements a machine for multi-step progression of interaction with an entity. The declarative framework is usable over and over for a broad range of applications because it provides a simple rule-based authoring tool that can be used for specifying different elements and components of a complex state machine, including state definitions, state transition triggers, state transition conditions and state transition actions. Once defined, the state machine is automatically generated and implemented based on the declarative input provided by a non-technical user.

Simplified entity lifecycle management

The technology disclosed offers a declarative and visualization framework that implements a state machine for multi-step progression of interaction with an entity. The declarative framework is usable over and over for a broad range of applications because it provides a simple rule-based authoring tool that can be used for specifying different elements and components of a complex state machine, including state definitions, state transition triggers, state transition conditions and state transition actions. Once defined, the state machine is automatically generated and visually implemented based on the declarative input provided by a non-technical user.

Simplified entity engagement automation

Growing community of inventors

Mukilteo, WA, United States of America

Matthew John Fleckenstein