At&t Mobility Ii LLC

At&t Intellectual Property I, L.p.

Matthew Hull

Goshtasb Foroutan

Barbara J Roden

Advertisement vendors can be dynamically selected in response to a request from a wireless communication device. A mediation router can receive an ad request from a portal interfaced with a wireless device. Specifically, the mediation router analyzes the request and dynamically selects an ad vendor to service the request, based in part on the analysis. The selected ad vendor supplies the ad and the mediation router ensures that the portal receives the ad. The mediation router selects an ad vendor in a variety of ways including, but not limited to, business decision rules or artificial intelligence and/or a combination thereof. The mediation router further employs customer profiles that help vendors target advertisements to specific consumers and wireless devices.

Mediation router

Systems and methods for providing direct shipping to mobile subscribers are disclosed. A customer ordering system receives an order request, retrieves subscriber information requested by an advertiser, and populates an order form with the retrieved information. The information can be reviewed, edited, and/or confirmed, and the order can be passed to an order fulfillment entity. Networks and devices for providing the disclosed systems and methods are also disclosed. Exemplary computer-readable media storing corresponding instructions are also disclosed. A device that executes the instructions can perform the disclosed methods and/or provide the functionality of the disclosed systems.

Systems and methods for providing direct shipping to mobile subscribers

A system and methodology that can dynamically select advertisement vendors in response to a request from a wireless communication device is provided. The system employ a mediation router to receive an ad request from a portal interfaced with a wireless device. Specifically, the mediation router analyzes the request and dynamically selects an ad vendor to service the request, based in part on the analysis. The selected ad vendor supplies the ad and the mediation router ensures that the portal receives the ad. The mediation router selects an ad vendor in a variety of ways including, but not limited to, business decision rules or artificial intelligence and/or a combination thereof. The mediation router further employs customer profiles that help vendors target advertisements to specific consumers and wireless devices.

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Atlanta, GA, United States of America

Matthew Hull