Mastercard International Incorporated

Matthew Harris

Pia Maenpaa

Danielle Jean Eininger

Heather L Thomas

A method for shopping from a social media site using a direct buy link comprises electronically storing a plurality of account profiles and receiving a data message electronically transmitted via a communication network. The method may query a social media database for an account profile associated with the consumer identifier and the PIN. The method may display a plurality of direct buy links associated with a plurality of products for purchase, wherein at least one of the direct buy links is a modified direct buy link. The method may receive a data message electronically transmitted via the communication network and display the modified direct buy link comprising the personal data corresponding to the product, a purchase data, and payment preference information. The method may transmit confirmation of payment and the modified direct buy link associated with the purchased product to the consumer device.

Method and system to purchase from posts in social media sues

A system for facilitating a purchasing decision is provided. The system includes a decision-making computing device configured to obtain purchase criteria, to apply the purchase criteria to a list of available purchases to determine a list of candidate purchases, and to determine a final purchase decision from the list of candidate purchases. The decision-making computing device determines the final purchase decision, at least in part, based on user input provided by a user of a user computing device. The user input is provided through an interactive decider configured to gamify the purchasing decision process, at least in part, by executing one or more interactive modules which may be in the form of a game, an animation, a simulation, and the like. If a user confirms a final purchase decision, the decision-making computing device may then initiate a purchasing process.

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St. Peters, MO, United States of America

Matthew Harris