Oath Inc.

Mark Nachazel

Utkarsh Shrivastava

Keren Baruch

Friedhold Alexander Seyfert

Murali Krishna Bachhu

Christopher Scot Royer

One or more client devices, systems, and/or methods for onboarding feature cues for a product are provided. A feature cue and an existing feature cue, comprising eligible feature cues (e.g., feature cues that a user has not viewed, are relevant to the user, etc.), are provided to a dispatching component (e.g., configured to provide feature cues to users). A presentation hierarchy, of the feature cue and the existing feature cue, is determined based upon feature cue rules and user parameters. The feature cue, having a first hierarchical position in the presentation hierarchy, is presented to the user, through a client device hosting the product, at a first time. The existing feature cue, having a second hierarchical position in the presentation hierarchy, is presented to the user, through the client device, at a second time, where the first time and the second time are determined by the feature cue rules.

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San Jose, CA, United States of America

Mark Nachazel