Dittler Brothers Incorporated

Mark D Davis

Benny R Rich

James J Carides

James T Pittman

Robert L Everett

Polly C Hopkins

Rodney E Stephens

A multi-ply promotional label having a detachable game piece according to the present invention includes peripheral and perforation geometry that reduces the likelihood of intentional or inadvertent premature viewing of game indicia on the detachable piece. The label, moreover, may include multiple detachable game pieces. Deleterious effects of increased tensile stress along perforations due to the presence of multiple detachable game pieces or other factors are overcome by applying an adhesive to removably couple a preselected region of a downwardly facing aspect of a detachable game piece to an underlying base ply. The upward face of the same base ply may be printed to increase the available printable area in order, for example, to further instruct players on game procedures. Game security is enhanced and other advantages are provided by printing preselected fields containing categorical game indicia using a repetitive printing process and printing in registry therewith preselected fields containing conditional game indicia. In contrast to known processes, resulting game pieces can be produced having no predictability.

Method for printing a multi-ply label

Multi-ply label

A label according to the invention reduces waste, has a lower cost, yet maintains a high level of consumer friendliness. In one embodiment, a label according to the invention uses adhesive rails in order to reduce the amount of adhesive and also places a confusion on a release layer in order to eliminate a downsheet. According to another embodiment, a label has a first layer of pressure sensitive adhesive for securing the label to a substrate but has a second layer of adhesive formed of a remoistenable gum to allow the consumer to later secure a collectable component to another substrate. In a further embodiment of the invention, a collectable component of a label has a release placed on one portion of its outer side and a repositionable adhesive placed on a second portion of its outer side. This label is consumer friendly in that it uses a pressure sensitive adhesive and since it allows a consumer to fold the collectable component in half before securing it to another substrate. In a further embodiment, a label is formed of two layers of paper and is secured to a substrate with a release liner placed between the collectable component and the substrate. The user may remove the collectable component from its substrate and then remove the liner when the consumer is ready to place the component on another substrate.

Multi-ply labels having collectable components

Growing community of inventors

Alpharetta, GA, United States of America

Mark D Davis