American Express Travel Related Services Company, Inc.

Manjushri H Puranik

Sripriya V Tiku

Sherree Newhouse

Sastry Vsm Durvasula

Diane Derocher

Miles Baker

Michael D Morris

Sathish B Muthukrishnan

David Wolf

Sastry V S M Durvasula

Priyadarshini Koul

Jennifer M Russo

Luke Gebb

Scott M Roen

Robert Wilmes

The system provides location based coupon-less offers based upon a location of a card member (CM). A location of a CM may be determined based upon one or more of a travel itinerary, a GPS signal, a proximity of a mobile communication device to a cellular base station, and/or a zip code. An offer from a merchant registered to provide coupon-less offers may be transmitted to a mobile communication device based upon the location. An offer, once accepted by a CM, may be matched to a record of charge associated with a transaction account held by the CM. A credit may be applied to the CM's transaction account and a debit may be applied to a transaction account of the registered merchant. One or more offer categories and/or one or more offer category classes may be transmitted to the mobile communication device based upon the CM's location.

Systems and methods for providing location based coupon-less offers to registered card members

A system and method provide rewards or loyalty incentives to transaction account customers. The system includes a computing platform comprising application programming interfaces that enable users to define marketing programs. The system thus enables an efficient, automated and extensible platform for creating, managing and executing rewards and other marketing related programs.

System and method for administering marketing programs

Growing community of inventors

Scottsdale, AZ, United States of America

Manjushri H Puranik