Integral Ad Science, Inc.

Mandeep Singh Badwal

Kiril Tsemekhman

Ana Calabrese

Mattia Fumagalli

Anthony J Sabelli

Sergei Izrailev

Stefano Vegnaduzzo

Amy Shriber

Bradley O Timmers

Masroor Naved

Jason Lloyd Shaw

Katia Eliseeva

Methods, systems, and media for determining the impact of content campaigns using surveys are provided. In some embodiments, approaches for measuring the impact of content campaigns with attitudinal metrics assessed through surveys are provided.

Methods, systems, and media for determining the impact of content campaigns using surveys

Methods, systems, and media for generating a media quality score associated with the presentation of a content item are provided. In some embodiments, the method comprises: receiving a plurality of measurement streams associated with a presentation of a video content item comprising a plurality of frames; extracting, using the hardware processor, a plurality of measurements from the plurality of measurement streams; associating each measurement of the plurality of extracted measurements with a particular time position of the presentation of the video content item, wherein groups of measurements are associated with each time position of the presentation of the video content item; determining an interaction score between each measurement in a group of measurements at each particular time position of the plurality of measurement streams to obtain a plurality of interaction scores for the plurality of measurement streams at each time position; combining the plurality of interaction to generate a media quality score for the presentation of the video content item; determining whether the video content item was presented as intended by a content provider; and transmitting a notification that includes the media quality score and that includes an indication of the determination of whether the video content item was presented as intended by the content provider.

Methods, systems, and media for generating a media quality score associated with the presentation of a content item

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New York, NY, United States of America

Mandeep Singh Badwal