Maritz, Inc.

Lynn Stadler Randall

Christopher James Gaia

Keith Chrzan

A method and system of developing an event designed to appeal to prospective attendees associated with an event-owner. First and second different events are defined as a function of modeled values and defined attributes having values corresponding to collected preferred values. The event-owner compares the first reward program to the second reward program as a function of the weighted prospective attendee preferred values and selects and implements one of the events based on the provided comparison.

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University City, MO, United States of America

Lynn Stadler Randall