Beijing Bytedance Network Technology Co., Ltd.

Lixin Luo

Tao Chen

Yiming Zhang

Huanhuan Cao

Provided is a method and device for social platform-based data mining. The method includes: acquiring one or more interest label dictionaries of one or more registered users on an information client and one or more first objects having followed relationship with the one or more registered users on the information client in a social platform; determining one or more first followed sets corresponding to the one or more registered users; constructing an interest model; acquiring one or more second objects having followed relationship with one or more newly registered users on the information and reading relationship information between the one or more newly registered users and the one or more second objects; determining a second followed set corresponding to the one or more newly registered users; and matching the second followed set with the interest model to determine one or more recommended interest labels of the one or more newly registered users.

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Beijing, China

Lixin Luo