Facebook, Inc.

Meta Platforms, Inc.

Lisa Jones

Nathan Ackerman

Jonjo Twist

Ramkumar Natarajan

Yibo Cai

John Lawrence Connuck

A method of dynamically sampling application events includes receiving usage data for a plurality of applications on client devices. The usage data includes data for instances of events that occur in the plurality of applications in response to users interacting with the plurality of applications on the client devices. The method further includes storing the usage data in a first data store, determining, for respective applications of the plurality of applications, sampling rates for respective application events of the plurality of application events based at least in part on respective quantities of instances of the respective application events during a period of time, sampling from the first data store the data for the instances of the respective application events at the sampling rates to form respective sets of usage data, and providing a report using one or more sets of the sets of usage data.

Methods and systems for dynamic sampling of application events

The present disclosure is directed toward systems and methods for customizing an electronic communication to include an option to make an online donation to a charitable cause, based on evaluating donation histories, and providing the customized communication to one or more recipients. The systems and methods described herein further customize electronic communications for multiple recipients such that the systems and methods provide each recipient with an option to contribute that is based on the individual donation history of the recipient.

Integrated and intelligent donation options

Growing community of inventors

Seattle, WA, United States of America

Lisa Jones