Csc Holdings, LLC

Lara Jalwan

Peter Ronga

Rachel Owens

Aishwarya Koul

Kevin O'reilly

A first user profile that indicates a first user type may be identified based on a request to generate a content campaign for a first communication medium that targets the first user type. A second user profile for a content provider of a second communication medium may be identified based on the generated content campaign and an amount of attributes of the first user profile mapped to attributes of a second user profile exceeding a threshold. The generated content campaign may be modified to target a second user type indicated by the second user profile that matches the first user type. A content item may be sent to a user device associated with the first user type and a user device associated with the second user type based on the modified content campaign.

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Brooklyn, NY, United States of America

Lara Jalwan