Microsoft Technology Licensing, LLC

Kollen Glynn

Siddharth Uppal

Ruben Delgado

Targeted customer loyalty promotions are managed by an application through a point of sale contact. The application recognizes a customer visiting a store through communication (e.g. near field communication) with a customer device. The application receives a customer identifier (ID) from the customer device. Using the customer ID, the application retrieves a customer record matching the customer ID from a local data store of the point of sale, a networked data store, or a social network data store. The application determines customer loyalty promotions associated with the customer record and transmits the customer loyalty promotions to the customer.

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Newcastle, WA, United States of America

Kollen Glynn