Catalina Marketing Corporation

Kirk Dikun

Zubin Singh

Tony Mou

Todd Schramek

Ryan Monahan

Benjamin S Sprecher

Ron Menich

Mykola Markov

Eugene Kamarchik

Ankur Agarwal

Tiffany Southwell

A method for preventing fraud is provided that includes receiving metadata from a manufacturer for an incentive associated with a product, the metadata including a product identifier and a redemption rule. The method includes requesting a host to create a record in a ledger for the incentive using the metadata, providing the incentive to a consumer via a mobile device, assigning a public address to the incentive, receiving from the host a first private key associated with the public address in the record, providing the first private key to the consumer, and receiving a second private key indicative of a redemption of the incentive at a retailer. The method includes validating redemption of the incentive and recording the redemption of the incentive at a retailer in the ledger record when the redemption of the incentive is validated. A system to perform the above method is also provided.

Coupon validation and fraud mitigation

A method is provided that includes receiving, in a server, a request from a service provider, the request including a consumer identification code associated with a consumer, and obtaining a personalized list of universal product codes based on the consumer identification code and a purchase history log in a database. The method also includes providing the personalized list of universal product codes to the service provider, and receiving a tracking pixel indicative that the consumer has interacted with a consumer payload, wherein the consumer payload is associated with at least one product from the personalized list of universal product codes. A system and a non-transitory, computer-readable medium storing instructions which cause the system to perform the above method are also disclosed.

Personalized product service

A method including receiving a digital promotion payload from a brand manufacturer for at least one branded consumer packaged good, the digital promotion payload including a digital promotion value associated with the branded consumer packaged good, is provided. The method includes receiving a bid request to the digital promotion engine, providing a bid response to the bid request, the bid response including the digital promotion payload, and receiving, from the supply side platform, a confirmation that the bid response has been selected from one or more bids from different digital advertising entities. The method includes providing a command to the supply side platform to deliver the digital promotion payload to a mobile device accessing a resource from the mobile display publisher, and loading the digital promotion value to a frequent shopper identification in response to a consumer interaction with the digital promotion payload detected from the mobile device.

Offer personalization engine for targeted marketing of branded consumer packaged goods

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Tampa, FL, United States of America

Kirk Dikun