Ebay, Incorporated

Ken Lin

Matthew F Ackley

Hua-Ming Jin

A system and method that manages listings is provided. In example embodiments, a first listing for offering an item is created. A second listing that is an adjustment to the first listing that includes a different attribute is then created. A result of the first listing and a result of the second listing are evaluated. An optimal listing based on the result of the first listing and the result of the second listing is determined.

Automated listing management

Disclosed is a sales system for lots of items that includes business rule definition logic. The sales system also includes offering creation logic that is operative to dynamically create different offerings for items in the lots. The offering creation logic optimizes return based on one or more of the business rules by using different offering parameter values for the different offerings.

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Jamaica Plain, MA, United States of America

Ken Lin