International Business Machines Corporation

Karan Ahuja

Kuntal Dey

Seema Nagar

Roman Vaculin

Utkarsh Dwivedi

Heena Bansal

Ruchika Banerjee

Sougata Mukherjea

A system and method utilizing a mass user gaze fixation behavior with respect to products and product racks (using a camera-based inputs and gaze-tracking algorithms) and a financial profitability of each product/product type; generates gaze-based heat maps for indicating blind spots and eye gaze points at different positions of the racks/shelves and indicating product placement positions on the heat map; and advises product placement in the retail store for optimizing financial profitability by performing an iterative refinement of product placements over a period for the product/similar products. The system translates mass eye gaze of retail store customers into financial profitability via product placement optimization, and iteratively runs a method to optimize product placements, and generate gaze-based heat maps and perform blind spot analysis for avoiding product placements at certain locations and placing products at other locations, e.g., by running a decision module on consumer gaze pattern data.

Product placement optimization using blind-spot analysis in retail environments

Selective display of available objects based on eye-gaze characteristics with respect to currently displayed objects and certain attributes of the currently displayed objects. Similarity-driven selective display compares attributes of a displayed object receiving a fixed gaze to attributes of available objects and displays similar objects in addition to the displayed object receiving the fixed gaze.

Selective display of objects based on eye gaze attributes

An advertisement remarketing method, system, and non-transitory computer readable medium, include a gaze tracking circuit configured to track a gaze of a user relative to a plurality of advertisements displayed on content-serving devices to determine a focus level of the user with respect to each of the plurality of advertisements, a list creating circuit configured to create a plurality of ranked lists ranking the focus level of the user for each of the plurality of advertisements, each of the plurality of ranked lists corresponding to a different content-serving device of the content-serving devices, and a remarketing circuit configured to remarket advertisements to the user on a user device based on the plurality of ranked lists.

System, method, and recording medium for advertisement remarketing

A venue occupant comfort system, comprises a processor that stores computer executable components stored in memory. A plurality of sensors sense ambient conditions associated with exterior and interior conditions of a venue. A context component infers or determines context of an occupant of the venue. A crowd estimation component infers, based at least in part on mining social networks, size of crowd expected at the venue. A comfort model component implicitly and explicitly trained on occupant comfort related data analyzes information from the plurality of sensors, the crowd estimation component and context component. A comfort controller adjusts environmental conditions of the venue based at least in part on output of the comfort model component. The adjustments to venue environment can optionally be differentiated by zone.

Regulating environmental conditions within an event venue

A gaze tracking system, method, and computer product for tracking an eye gaze on a screen of a device including a single monocular camera, the system including measuring a rotation of a hinged plane of a display screen with respect to the eye gaze, combining the rotation with a three-dimensional movement of the camera, a position of the camera being constant with respect to the display screen, and estimating a point of gaze localization on the display screen using the single monocular camera as the input, in absence of a sensor, and without performing a display screen calibration.

Tracking gaze with respect to a moving plane with a camera

A location-based advertisement method, system, and non-transitory computer readable medium, include a location-based advertisement system, including a gaze tracking circuit configured to track a gaze of a user relative to a plurality of advertisements displayed on content-serving devices to determine a focus level of the user with respect to each of the plurality of advertisements, a location detecting circuit configured to detect when a user is within a predetermined proximity of a location of a business having products related to the plurality of advertisements displayed on the content-serving devices, and an advertisement sending circuit configured to send a notification to the user based on the user being within the predetermined proximity of the location of the business and the plurality of ranked lists ranking the focus level of the user.

System, method, and recording medium for location-based advertisement

A humanness validation method, system, and computer program product, include generating a sequence of actions including gaze actions and emotional state actions, instructing an access requestor to perform the actions in the sequence one-by-one, and granting access to the access requestor if a total error rate of each of the performed one-by-one actions in the sequence of actions is less than a predefined threshold value.

System, method and computer program product for stateful instruction-based dynamic man-machine interactions for humanness validation

Methods, systems, and computer program products for pre-cooling and pre-heating vehicles using crowd estimation techniques are provided herein. A computer-implemented method includes estimating the number of individuals having travelled in a vehicle over sub-routes of a fixed route, learning temporal patterns pertaining to the number of individuals in the vehicle across each of the sub-routes, predicting the number of individuals that will be in the vehicle during the sub-routes based on the patterns, computing an expected amount of time for the vehicle to complete a sub-route and arrive at a location that commences a subsequent sub-route, determining an amount by which the energy required to maintain a temperature range in the vehicle is to be modified prior to the vehicle reaching the location based on said predicting and said computing, and utilizing energy to maintain the temperature range, based on said determining, prior to the vehicle reaching the location.

Pre-cooling and pre-heating transportation vehicles using predictive crowd estimation techniques

Techniques are provided for creating presentation notes based upon gaze tracking information associated with observers of a presentation. In one example, a computer-implemented method comprises: obtaining, by a system operatively coupled to a processor, gaze information associated with observers of a presentation; determining, by the system, respective content clarity scores for content elements of the presentation based on a content clarity function; selecting, by the system, respective content from one or more content sources for the content elements based on the respective content clarity scores; and generating, by the system, presentation notes based on the presentation and the selected respective content for the content elements of the presentation.

Gaze based classroom notes generator

System, method, and recording medium for tracking gaze with respect to a moving plane with a camera with respect to the moving plane

A gaze tracking system, method, and computer product for tracking an eye gaze on a screen of a device including a camera, the system including a plane calculating circuit configured to calculate a current plane of a screen based on a first angle and a position of a camera with respect to the screen and an intersection calculating circuit configured to calculate an intersection of an eye gaze vector with the current plane equation.

Systems, methods, and computer-readable media are disclosed for capturing gaze data for a sports participant over the course of a sports match, identifying a key performance indicator (KPI) corresponding to a sports domain with which the sports match is associated, and generating KPI data corresponding to the KPI. Report data indicative of the KPI data may be generated and presented to the sports participant in-match or post-match. KPI data for a player may be aggregated across multiple sports domain KPIs and multiple sports matches and analyzed to determine player activity patterns. The player activity patterns may indicate statistical differences in KPIs for the player in relation to different in-match scenarios. Recommendations may be provided to the player for improving the player's performance with respect to various KPIs.

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New Delhi, India

Karan Ahuja