Samsung Electronics Co., Ltd.

University-industry Cooperation Group of Kyung Hee University

Jun-Oh Kim

Jae-Yeon Song

Kyung-Mo Park

Sung-oh Hwang

Doug-Young Suh

Yong-Hun Lee

Yong-Il Kwon

An apparatus and a method for providing an adaptive multimedia service in a mobile communication system are provided. The method of providing a multimedia service includes collecting user-preference-aware information, device-capability-aware information, and network-aware information, generating a packet according to a correlation among the user-preference-aware information, the device-capability-aware information, and the network-aware information, and providing a multimedia service according to the generated packet.

Apparatus and method for providing adaptive multimedia service

A method of transmitting a data packet of a multimedia service is provided. The method includes generating a media characteristic corresponding to a single media content component or aggregated media characteristics corresponding to a plurality of multimedia content components, obtaining information used for generating the data packet from the generated media characteristics or aggregated media characteristics, and generating the data packet based on the obtained information used for generating the data packet and transmitting the generated data packet.

Method and apparatus for transmitting data packet of multimedia service using media characteristics

Growing community of inventors

Suwon-si, South Korea

Jun-Oh Kim