Quest International B.v.

Judith Marion Annett

John M Behan

Anne Richardson

Odors are evaluated in relation to a target or priming stimulus by testing a subject by presenting the subject with one or more adors under different conditions, at least some being in the presence of one or more targets or priming stimuli; subsequently testing recognition of said one or more adors by the subject and monitoring implicit ador memory; and evaluating the results of implicit memory for ador/target combinations presented to the subject in the first stage of testing. Evaluation of the results of implicit memory for ador/target combinations presented to the subject provides a measure of the degree of association between the ador and target in a particular ador/target combination. These measures can be compared and used as a basis for ador selection.

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Helensburgh, United Kingdom

Judith Marion Annett