Black Crow Ai, Inc.

Intent Media, Inc.

Amplify Education Holding, Inc.

Feuerstein, Joshua

Hartmann, Joshua

Rajan, Arun

Tassone, Damon

Taqqu, Jonathan

Harris, Richard

Pritchard, Adam

Schrader, Kurt

Joshua Hartmann

Richard Harris

Adam R Pritchard

Damon Tassone

Arun Rajan

Kurt Schrader

Joshua Feuerstein

Jonathan Taqqu

Nilesh Shah

Steven David Turner

Christopher Scott Rooney

Praful J Todkar

Adam Pritchard

A method of delivering advertising in an online environment includes determining a context of a user operating a client computer to interact with an e-commerce website, where the determined context representing an intent of the user to locate a product for purchase, defining a relation between one or more of a plurality of advertisements and the product based on at least one of a plurality of relevance types, and displaying, to the user, at least one of the advertisements having the relation to the product.

Method and system for electronic advertising

A bootloader detects that an operating system of a computing device has finished booting. In response to detecting with the bootloader that the operating system of the computing device has finished booting, installation of software on the computing device except for particular educational software is disabled. The particular educational software is determined not to be installed on the computing device. In response to determining that educational software is not installed on the computing device, the particular educational software is installed. After installing the particular educational software, a boot sequence of the computing device is modified so that the particular educational software is executed after the operating system has finished booting. The bootloader is disabled.

Software installation through bootloader management

A method of delivering advertising in an online environment includes determining an intent of a user interacting with an e-commerce website, and determining a hurdle rate that is based at least on the user intent and which identifies a threshold amount to be bid by an advertiser in order to display an advertisement to the user. The method further includes selecting, from a plurality of advertisements, an optimal advertisement having an advertiser bid that exceeds the hurdle rate, and displaying the optimal advertisement to the user in an interface of a client computer system.

A method of delivering advertising in an online environment includes determining an intent of a user interacting with an e-commerce website and determining a hurdle rate, based at least on the intent of the user, that identifies a threshold amount to be bid by an advertiser in order to display an advertisement to the user interacting with the e-commerce website. The method may further include selecting, from a plurality of advertisements, one or more optimal advertisements having a combined advertiser bid that exceeds the determined hurdle rate. The method may further include providing one or more controls in a user interface of a client computer system, each of the controls being associated with a respective advertisement of the one or more optimal advertisements and adapted to enable the user to select one or more of the controls, and providing an element, responsive to an input of the user, that is adapted to display, to the user, the respective advertisements selected by the user.

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Brooklyn, NY, United States of America

Joshua Hartmann