Performio Solutions, Inc.

Yieldbuild, Inc.

Jonathan Baciu

Kevin M Stone

Tim Lawrence Martin

James Norton Reitz

Paul Edmondson

Jason Vigen Menayan

A system and method is provided for enabling a user to add and view resource content within a calendar. The method includes displaying in a user interface both a calendar view and a resources view. A user is able to drag a representation of a resource from the resources view to the calendar view. In response to the user dragging the representation of a resource to the calendar view, a link to the resource is added to a calendar event in the calendar view. The user is then able to open the resource from the calendar event.

System and method for enabling a user to add and view resource content within a calendar

A method of modifying the color characteristics of advertising content and web page content to increase the click-through rate of the advertising content. The advertising content and web page content may include hyperlinks and text. The color characteristics may include saturation, hue, intensity, contrast, and RBG characteristics. The color characteristics may be modified to make the advertising content more visible to the user, which results in a higher click-through rate.

Optimizing online advertising link and text characteristics

Growing community of inventors

San Francisco, CA, United States of America

Jonathan Baciu