Google Inc.

John M Harding

Manish P Gupta

Stephen Lacy

Willard Rusch, Ii

Jeremy Doig

Gabriel Aaron Cohen

Dmitry Broyde

Nick Dower

Bo Tao

Shao Lin Zhuo

David Garcia

Yen-Jen Lee

Methods and systems for providing advertisements for inclusion in video content. In one embodiment, a video is formatted into a specific format for advertising purposes. The format describes a standard for advertisement placement opportunities within a video in which a client device may select advertisements for display during these opportunities.

Content syndication in web-based media via ad tagging

Methods and systems for syndicating media with distributed content rights. A system whereby an alternate website can enable media services for their audience by allowing content submitters to directly contribute media files for distribution to a web based media provider while maintaining member rights and member managed distribution channels is presented. In addition, by the use of metadata the media files can be easily referenced, included, and searched on by the alternate website. A method for syndicating media with distributed content rights is also presented.

Syndicated electronic media distribution

Systems and methods provide for dynamic generation of media content at the point that content is served. The system and method work within the bounds of simple, existing, open protocols and the media files served are playable by standard media playback clients. The method is driven by a request for media content from a client specifying an edit list. The server opens one or more source files and selects portions of one or more files to transmit based on edit list instructions, and sequentially writes those portions to an output for serving to the client. The method allows for various modifications of the content before serving.

Dynamic media serving infrastructure

Systems and methods provide for on-the-fly alteration of apparent playback rate for content sent to a client based on a request from the client to alter the playback speed of the content. The system and method can use existing, open protocols and the media files served are playable by standard media playback clients. The method includes receiving a request for media content from a client, including instructions for adjusting the number of frames of the requested content to affect an apparent change in the playback speed of the content. The adjustment to the frames may include inserting frames, removing frames, and/or inserting markers to trigger the client device to duplicate frames.

Serving media articles with altered playback speed

Systems and methods provide for on-the-fly adaptation of a send rate for content sent to a client based on a detected read rate of the client system for data previously sent. The system and method work within the bounds of simple, existing, open protocols and the media files served are playable by standard media playback clients. The method is driven by a request for media content from a client, in response to which the server provides portions of the media content and monitors the reception rate of the content as it is sent to the client. This method allows for dynamic modification of the send rate of the content after the server has calculated an adjustment to correct for the difference between the reading rate and sending rate, thereby allowing for a send rate most compatible with the client.

Media article adaptation to client device

Systems and methods provide for dynamic generation of media content at the point that content is served. The system and method work within the bounds of simple, existing, open protocols and the media files served are playable by standard media playback clients. The method is driven by a request for media content from a client specifying an edit list. The server opens one or more source files and selects portions of one or more files to transmit based on edit list instructions, and sequentially writes those portions to an output for serving to the client. The server sorts the selected portions of one or more source media files, combines the selected portions to form a combined media shot, and serves the combined media shot to the client. The method allows for various modifications of the content before serving.

Growing community of inventors

San Francisco, CA, United States of America

John M Harding