Qualcomm Incorporated

John Jozwiak

Gregory Gordon Rose

Alexander Gantman

Brian Marc Rosenberg

A system is provided for inside-to-outside or outside-to-inside cryptographic coding that facilitates product authentication along a distribution channel. An association of authenticated, secured codes is generated between inner items (e.g., pharmaceutical doses such as pills, capsules, tablets) and outer items (e.g., packaging containing inner items). For instance, an inner code associated with a first item is used to generate (at least partially) an outer code associated with a second item that contains one or more first items. This process may be repeated multiple times with codes for outer items being a function of codes for inner items. The sequence of items may be authenticated by the dependent relationship between their codes.

Product authentication using end-to-end cryptographic scheme

Disclosed is a system to implement a method to deliver a targeted content message to a mobile device base on the location of the mobile device. The system may identify a set of businesses within a coverage area of a femtocell base station to produce gathered information. The system may receive a request for a call establishment indicator from the mobile device through the femtocell base station. Targeted content messages may be identified as a function of the gathered information. Moreover, the targeted content message then may be sent to the mobile device as part of the call establishment indicator.

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San Diego, CA, United States of America

John Jozwiak