Rovi Guides, Inc.

Jocelin Lee

Paul T Stathacopoulos

Benjamin H Maughan

Taro Kent Banno

Omry Zvi Goldshtein

Joseph J Flynn

Systems and methods are described for presenting supplemental information to a user that is related to an advertisement consumed by the user that the user found interesting. It may be determined that a user is interested in receiving supplemental information based on the user starting to use a device within a threshold time period from consuming the advertisement on a different device. The threshold time period may be determined based on historical amounts of time users have taken to access supplemental information after consuming the advertisement (e.g., if users access a webpage associated with the advertisement five minutes after the conclusion of the advertisement, the threshold time period may be five minutes). In response to determining that the user started using the first device within the threshold period of time from the end of the advertisement, supplemental information associated with the advertisement may be presented.

Systems and methods for presenting supplemental information related to an advertisement consumed on a different device within a threshold time period based on historical user interactions

Systems and methods are described for presenting supplemental information to a user that is related to an advertisement consumed by the user that the user found interesting. It may be determined that a user is interested in receiving supplemental information based on the user starting to use a device within a threshold time period from consuming the advertisement on a different device. The threshold time period may be determined based on the length of the advertisement slot including the advertisement (e.g., the threshold time period may be 30 seconds if the length of the advertisement slot is 30 seconds). In response to determining that the user started using the first device within the threshold period of time from the end of the advertisement, supplemental information associated with the advertisement may be presented to the user.

Systems and methods for presenting supplemental information related to an advertisement consumed on a different device within a threshold time period of an end of a corresponding advertisement slot

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Redwood City, CA, United States of America

Jocelin Lee