The Nielsen Comapny (us), LLC

Jillian Renee Rollinger

Madhusudhan Reddy Alla

Methods and apparatus to associate transactions with media impressions are disclosed. An example method includes transmitting a request for commercial transaction information to a database proprietor, the request including an identifier corresponding to a media impression associated with media presented via a computing device; receiving the commercial transaction information in response to the request, the commercial transaction information comprising data associated with a commercial transaction conducted using an account accessed by the computing device; and associating the media impression with the commercial transaction.

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Tampa, FL, United States of America

Jillian Renee Rollinger